Small icons.
One clear story.
Yemen Wallet — from service icons to one cohesive message.
A short icon-based motion film. The same group of service symbols reshapes itself to communicate a national wallet that is secure, fast, easy to use, advanced and economical, before arriving at the Yemen Wallet identity and mobile app.
01 / ORIGINAL MOTIONOne set of icons.
Many messages.
The brief is straightforward: communicate the wallet’s key attributes in a short, readable sequence. Instead of introducing a new graphic language for each message, I used the same white service icons as reusable visual material, assembling them into a new recognizable symbol for every point.
Consistent icon scale, choreographed trajectories and a fixed green-and-white palette keep the transitions legible at speed.

Six benefits. One motion language.

National
Service icons assemble into the map of Yemen.
From scattered icons to a symbol.


Watch the icons transform.
Original motion excerpts, muted and free from player controls.
Arrow and hand
Gear and percent
From icons to identity
Design through final direction.
I handled the design, illustration, animation, editing and final direction. The execution centers on how icons are distributed and regrouped into successive symbols, and on pacing the transitions so the short film stays clear and light.
- Visual design and illustration
- Animation and shape transitions
- Editing and pacing
- Final direction
The finished film.

The full YouTube video will appear here once a published link is supplied.
Need to explain a service with clarity?
I can turn a product’s key benefits into a clear, memorable motion piece.
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