YEMEN WALLET / KINETIC MOTION / CASE STUDY

Your number.
More than a call.

A fast-paced kinetic motion film for Yemen Wallet. It takes a simple idea — your phone number can be your wallet account — and makes the message tangible through typography, handset illustrations and practical service examples.

Watch final film ↓
4:5 1200 × 1500 30 FPS
Opening frame from the motion film
THE NUMBER IS THE ACCOUNT
01 / THE IDEA

When words
become motion.

The visual treatment uses kinetic typography: short phrases enter on deliberate beats, then give way to illustrations of the phone, money and service-point map. Type is not a subtitle to the animation; it is the driving visual material.

The sequence grows from one memorable point — “your number is your account” — into practical scenes about deposits, finding nearby service points and withdrawing. A consistent green-and-white visual language is punctuated by yellow details and minimal illustrations.

BrandYemen Wallet
DisciplineKinetic Motion / Typography
Film lengthAbout 45 seconds
Format1200 × 1500 · 4:5 · 30fps
Opening kinetic Arabic typography
Mobile number becomes the wallet account
02 / FIVE VISUAL BEATS

One core message.
Five visual steps.

Select a chapter to view the actual film frame and follow the progression from the number to the service.

Opening message from the film

More than calls

The opening Arabic message enters with energetic type-led cuts.

03 / STORYBOARD

Plan before motion.

Four clean panels capture the key compositions: the opening type, the account number, depositing and service-point discovery. Switch scenes to compare each layout study with the completed film frame.

Storyboard opening typography
STORYBOARD
Completed kinetic typography film frame
Final film frame
04 / MOTION MOMENTS

Type moves.
The point lands.

Five authentic MP4 excerpts retain the film’s 4:5 portrait composition. They play muted without intrusive controls.

01 / MP4 · 4:5

Opening type

02 / MP4 · 4:5

Number as account

03 / MP4 · 4:5

Deposit and timing

04 / MP4 · 4:5

Service-point network

05 / MP4 · 4:5

App and withdrawal

05 / MY CONTRIBUTION

Design through final delivery.

I handled the graphic design, animated typography and illustrations, editing, timing and pacing, and final direction. My emphasis was on keeping the words, graphical cues and transitions closely coordinated so the short mobile-oriented film remains quick to follow.

  • Graphic design
  • Kinetic typography and animation
  • Editing and transition timing
  • Final direction
06 / FULL FILM

Watch the full piece.

Yemen Wallet closing frame

The full YouTube film will be embedded here once its published link is available.

LET'S MAKE IT CLEAR.

Need a clear motion explainer for your service?

I turn information into motion graphics that are easy to follow and remember — without unnecessary visual complexity.

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